Marketing Specialist
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Before you apply
LocationFull-time
Work modeon-site
Typefull-time
SeniorityEntry
ExperienceUp to 2 yrs
DepartmentMarketing
Company size501–1,000 people
PostedOct 5, 2023 · 3y ago
Verified live1d ago
At a glanceSummarised by Seekless from the posting.
Bachelor's degree from a reputable university, preferably in Engineering, Statistics or Economics
Up to 2 years of hands-on experience in Performance Marketing, ideally within mobile gaming
Growth mindset: eager to explore new ideas and push boundaries
Comfortable working with data and translating complexity into clear conclusions
Strong communication skills with the ability to articulate ideas and collaborate cross-functionally
Passion for mobile games and a strong understanding of gaming trends and user culture
Skills
Meta Ads
Google Ads
TikTok
DSPs
video ad networks
Google Analytics
Excel
Benefits
Health insurance
Learning development
Conference attendance
Team events
Travel
About the role
At Peak, our products reach hundreds of millions of users. The Marketing Team drives the strategies behind that scale and we’re looking for a talented specialist to join us. You’ll manage campaigns, sharpen your analytical skills, and turn data into decisions. You’ll also team up with Marketing Artists to bring creative ideas to life and and learn combining a data-driven approach with creative skills.
About the company
Learn more about how we work in Marketing here!
Here’s what you’ll do
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Develop and execute end-to-end performance marketing strategies to boost player acquisition, engagement, and monetization across our mobile games
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Run, scale, and optimize user acquisition campaigns across various channels, such as Meta, Google, TikTok, DSPs, and video ad networks
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Deep-dive into performance metrics, market trends, and competitor insights to make data-backed decisions
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Run continuous A/B tests across channels and targeting strategies to discover new growth opportunities
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Build and nurture strong relationships with key external partners
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Team up with Marketing Artists to turn data-backed insights into top-performing creative ad concepts
Desired skills and experiences
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Bachelor’s degree from a reputable university, preferably in Engineering, Statistics or Economics
•
Up to 2 years of hands-on experience in Performance Marketing, ideally within mobile gaming
•
Growth mindset: eager to explore new ideas and push boundaries
•
Comfortable working with data and translating complexity into clear conclusions
•
Strong communication skills with the ability to articulate ideas and collaborate cross-functionally
•
Passion for mobile games and a strong understanding of gaming trends and user culture
Areas in which you’ll continue to grow
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End-to-end campaign management across Google Ads, Meta Ads, Display & Programmatic Advertising
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Working with large-scale datasets and extract actionable insights
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Knowing what good creative looks like and why it performs
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Agile decision-making in a fast-paced environment
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Building and managing relationships with global companies
Working at Peak
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Fast-paced environment with a tight-knit and collaborative culture
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Never-ending learning and development opportunities
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Relevant conferences abroad to stay up to date with the latest industry trends
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Team events and trips
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Support for your personal and professional development with challenging projects and regular feedback
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Full health benefits
Sorting
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