National Lead Generation Programme Coordination (25%)
Responsible for coordinating the nationwide Lead Generation Programme to ensure consistent execution across all branches.
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Coordinate implementation of the Lead Generation Programme across all branches.
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Coordinate Agent acquisition campaigns.
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Coordinate Account Opening campaigns.
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Coordinate Insurance acquisition initiatives.
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Ensure consistent execution of approved acquisition strategies.
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Monitor implementation of national acquisition plans.
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Coordinate branch support activities.
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Support rollout of new acquisition initiatives.
Performance Management, Coaching & Capability Development (25%)
Responsible for driving performance management and capability development of the Lead Generation Programme.
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Coordinate the Lead Generator performance appraisal process by providing functional performance assessments and recommendations.
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First hand in days coaching to new Lead Generators
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Coordinate daily, weekly and monthly sales review meetings.
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Develop and monitor formal coaching plans.
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Identify training needs and recommend development interventions.
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Coordinate recognition and motivation programs for Lead Generators.
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Monitor achievement of acquisition KPIs.
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Analyze productivity trends and recommend improvement actions.
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Support Managers and Relationship Managers in improving acquisition performance.
Acquisition Performance & Commercial Campaign Coordination (20%)
Responsible for monitoring national acquisition performance and coordinating commercial growth initiatives.
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Monitor Agent onboarding performance.
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Monitor Agent Activation.
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Monitor Customer Account Opening performance.
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Coordinate commercial acquisition campaigns.
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Monitor branch acquisition performance.
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Track productivity by branch, region and zone.
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Analyze conversion rates.
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Recommend initiatives to improve acquisition performance.
Quality Assurance, Compliance & Operational Support (15%)
Responsible for maintaining quality standards within the acquisition program.
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Monitor compliance of Agent onboarding documentation.
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Review application quality trends.
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Monitor turnaround times.
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Escalate system and process issues affect acquisition performance.
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Coordinate resolution of acquisition-related operational issues.
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Monitor adherence to approved acquisition procedures.
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Recommend process improvements.
Reporting, Analytics & Stakeholder Coordination (15%)
Responsible for performance reporting and program coordination.
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Prepare national Lead Generation performance reports.
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Develop daily, weekly and monthly dashboards.
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Monitor achievement of national acquisition targets.
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Analyze acquisition trends.
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Present performance reports to Management.
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Coordinate with Relationship Managers, Managers – Performance & Expansion, Branches, Operations, Technology and Business Support.
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Provide recommendations for continuous improvement of the Lead Generation Programme.