Lifecycle Marketing Manager
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Before you apply
LocationArlington Virginia, United States
Work modehybrid
Typefull-time
SeniorityMid
Experience5–7 yrs
DepartmentLifecycle Marketing
Company size1,001–5,000 people
PostedNov 3, 2026 · 5d ago
Verified live1d ago
At a glanceSummarised by Seekless from the posting.
5–7 years of experience in lifecycle or growth marketing
Proficient in MoEngage/Braze (or equivalent multi-channel engagement platforms)
3+ years of experience with data-driven decision-making
Experienced collaborating with product and engineering teams to integrate lifecycle marketing into primary product experiences
Comfortable flexing between strategy, project management, and execution
Curious and energized by solving complex lifecycle challenges in new businesses
Created scalable processes and thrived constantly optimizing ways of working
Skills
MoEngage
Braze
Job Description:
At Remitly, we believe everyone deserves the freedom to access, move, and manage their money wherever life takes them. Since 2011, we’ve tirelessly delivered on our promise to customers sending money globally, providing secure, simple, and reliable ways to manage their money, ensuring true peace of mind. Whether it’s supporting loved ones back home, growing a business across continents, or pursuing new opportunities abroad, we’re not just here to move money— we’re here to move our global customers forward.
We’re looking for builders, reimaginers, and global thinkers who want to work at the intersection of technology, trust, and transformation. If that’s you and you’re ready to do the most meaningful work of your career—we invite you to join over 2,800 passionate Remitlians worldwide who are united by our vision to transform lives with trusted financial services that transcend borders.
About the Role:
As the Lifecycle Marketing Manager supporting Remitly Global Card, you’ll grow engagement and retention strategies across our customers. You will be both strategic and hands-on, requiring someone who can operate with autonomy, partner with product and engineering teams, and build programs that create measurable impact. You’ll report to the Senior Manager, Lifecycle Marketing in our Seattle office and embody our hybrid working model, collaborating with teams in one of our offices 3-days/week.
You Will:
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Build lifecycle strategy across Remitly Global Card and consumer financial products, with a focus on customer engagement and retention.
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Design and launch experiments across email, push notifications, and in-app messaging— defining P0+ data requirements, hypotheses, building campaigns in MoEngage/Braze (or equivalent), and analyzing performance to create a feedback/implementation loop.
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Partner with product and engineering teams to shape user journeys, improve onboarding flows, and deliver scalable lifecycle programs that integrate into the product experience.
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Collaborate with growth, analytics, product marketing, creative and design teams to align lifecycle campaigns with broader go-to-market and product strategies.
You Have:
•
5–7 years of experience in lifecycle or growth marketing.
•
Proficient in MoEngage/Braze (or equivalent multi-channel engagement platforms); comfortable orchestrating multi-step, multi-channel customer journeys.
•
3+ years of experience with data-driven decision-making: designing tests, partnering with analytics to interpret results, and applying insights to improve campaigns.
•
Experienced collaborating with product and engineering teams to integrate lifecycle marketing into primary product experiences.
•
Comfortable flexing between strategy, project management, and execution: from roadmap planning to writing test plans, building and QA-ing campaigns, and analyzing outcomes.
•
Curious and energized by solving complex lifecycle challenges in new businesses.
•
Created scalable processes and thrived constantly optimizing ways of working using Ai and partnership strategies.