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TikTok Shop / Organic Creative Strategist

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Before you apply
LocationRemote - USA
Work moderemote · United States
Company size201–500 people
PostedOct 12, 2026 · 3w ago
Verified live22h ago
At a glanceSummarised by Seekless from the posting.
specializes in making TikTok content go viral
understand how trends work, how to adapt them to a brand without killing what makes them work
operate across both branded and non-branded account approaches
Monitor TikTok trends, sounds, formats, and creator behaviors daily
Develop organic content strategies for multiple RYZE-controlled TikTok accounts
Write creative concepts and scripts for organic TikTok videos
Identify outperforming formats, tones, and content angles and build a repeatable playbook
Distinguish between brand content vs. non-branded or creator-native content
Write concept scripts and content briefs for TikTok Shop affiliates
Identify winning content patterns from top-performing affiliate videos
Work with the TikTok Shop team to align content concepts with promotions
Build and maintain a library of proven concepts, hooks, and scripts for affiliates
COMPANY 🌱
RYZE was founded in 2019 by Andrée Werner and Rashad Hossain, out of a parents’ basement, with a mission to change daily health, starting with the morning routine: a nutrient-dense mushroom coffee delivering clean energy, mental clarity, and immune support. Built on a Direct-to-Consumer foundation with a performance marketing engine, RYZE achieved hockey-stick growth and a community of over 1 million active subscribers.
DTC remains the foundation, but RYZE has expanded into mass retail, quickly becoming the #2 item in Target’s overall coffee category and is now executing a multi-channel expansion, with a cross-category launch coming in early 2027. RYZE is uniquely positioned to redefine how people think about daily wellness.
We’re a lean, fast-moving, mission-driven team who believe daily rituals create the foundation for living your greatest life, and we’re just getting started!
WHAT YOU’LL DO 🎯
About the role
We’re looking for a TikTok Shop / TikTok Organic Creative Strategist to sit on the Performance team and directly support RYZE’s TikTok Shop operation.
You are a creative strategist who specializes in making TikTok content go viral. You understand how trends work, how to adapt them to a brand without killing what makes them work, and how to operate across both branded and non-branded account approaches. You’ll drive content production for RYZE’s additional TikTok accounts and write concept scripts that help TikTok Shop affiliates convert.
Responsibilities will include:
Organic Content Strategy & Trend Adaptation
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Monitor TikTok trends, sounds, formats, and creator behaviors daily — identifying which are worth acting on and how to adapt them to RYZE before the moment passes.
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Develop organic content strategies for multiple RYZE-controlled TikTok accounts, including both branded and non-branded approaches.
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Write creative concepts and scripts for organic TikTok videos — hook, structure, narrative, and call to action — optimized for watch time and shares, not just views.
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Identify the formats, tones, and content angles that are currently outperforming on TikTok and build a repeatable playbook RYZE can execute at speed.
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Distinguish clearly between what works as brand content vs. what works as non-branded or creator-native content — and brief accordingly for each account type.
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Write concept scripts and content briefs for TikTok Shop affiliates — giving creators the hooks, angles, and talking points that drive conversion without making their content feel scripted.
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Identify winning content patterns from top-performing affiliate videos and extract transferable concepts other affiliates can adapt.
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Work with the TikTok Shop team to align content concepts with active promotions, product pushes, and commission windows.
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Build and maintain a library of proven concepts, hooks, and scripts affiliates can pull from when they need direction.