Marketing Executive
LocationPetaling Jaya, Selangor, Malaysia
Typefull-time
SeniorityMid
Experience2–3 yrs
DepartmentCountry
Company size501–1,000 people
PostedMay 8, 2026 · 5mo ago
Verified live17h ago
At a glanceSummarised by Seekless from the posting.
2–3 years of hands-on experience supporting marketing campaigns, managing social calendars, coordinating creators, and keeping multiple workstreams moving
Comfortable navigating modern marketing tools including Instagram, TikTok, YouTube, Facebook, Meta Business Suite, TikTok Ads Manager, Canva, Google Analytics, Meta Insights, TikTok Analytics, Mailchimp, WordPress
Creative storytelling ability – crafting visually engaging, trend-aware content tailored to relevant audiences
Meticulous executor – organised, detail-oriented, reliable, manages timelines well, tracks deliverables across campaigns, creators, and events
Collaborative team player – works well with cross-functional teams (Product, CS, Data) and communicates clearly, proactively and respectfully
Self-starter with hunger to learn – experiments, proposes ideas, explores new tools, and is excited to help build YouTrip’s presence in the market
Skills
Instagram
TikTok
YouTube
Facebook
Meta Business Suite
TikTok Ads Manager
Canva
Google Analytics
Meta Insights
TikTok Analytics
Mailchimp
WordPress
About the company
YouTrip is the leading and fastest-growing multi-currency payment platform in Asia Pacific. In 2018, we pioneered the region’s first multi-currency digital wallet. Now, YouTrip is the #1 multi-currency digital wallet trusted by millions across the region, processing over US$15 billion in total payment value annually.
Our consumer and business propositions – YouTrip and YouBiz – empower individuals and businesses with inclusive, accessible, and affordable financial solutions. YouTrip has raised over US$110 million to date, including its recent Series B round led by global venture capital firm Lightspeed Venture Partners—underscoring strong investor confidence in its mission to transform digital financial services across the Asia Pacific.
Recognised as World Economic Forum’s Global Innovator 2025, CNBC’s World’s Top Fintech Companies (2025, 2024), and LinkedIn’s Top Startup (2024, 2023), YouTrip is dedicated to creating the next generation of digital finance services for consumers and businesses.
Valuing an entrepreneurial culture of diversity and inclusion, we are seeking driven individuals to join our fast-growing regional team as we push the boundaries of innovative fintech solutions.
You will:
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Support the execution of marketing campaigns, coordinating timelines, tracking deliverables, and ensuring smooth rollout across social, email, website, in-app, offline, and partnership channels.
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Manage day-to-day social media operations, including content scheduling, caption writing, community management, and monitoring engagement trends.
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Drive community-building efforts, engaging users across platforms, supporting community conversations, and helping shape a strong user base for YouTrip.
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Assist in content creation, including drafting copy, coordinating with designers and creators, supporting basic photo/video shoots, and preparing assets for social, EDM, blog, and in-app content.
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Coordinate influencer and partnership activities, including liaising with creators, managing deliverables, and compiling performance results.
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Support marketing events and offline activations, handling logistics, vendor coordination, and on-ground execution.
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Conduct research and insights gathering, including competitor monitoring, trend spotting, and identifying cultural moments relevant to campaigns and community engagement.
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Prepare performance reports, tracking social analytics, campaign metrics, influencer outputs, and other key KPIs to support decision-making.
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Collaborate cross-functionally with Product, Data, Customer Support, and regional teams to ensure marketing initiatives remain aligned and well-executed.
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Support all ad-hoc related marketing tasks required by the Marketing Lead.
Requirements
You are:
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A Budding Marketing Specialist (2–3 Years Experience): you have hands-on experience supporting marketing campaigns, managing social calendars, coordinating creators, and keeping multiple workstreams moving. You’re hungry to grow in a fast-paced, high-impact environment.
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Digitally Fluent: you’re comfortable navigating modern marketing tools including:
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Social & content: Instagram, TikTok, YouTube, Facebook
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Scheduling: Meta Business Suite, TikTok Ads Manager, or similar tools
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Creative: Canva (Figma/Adobe Illustrator/Photoshop is a bonus)
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Analytics: Google Analytics, Meta Insights, TikTok Analytics
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CRM: Mailchimp, or similar email campaign tools
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CMS: WordPress or similar website management platforms
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Community platforms: Telegram, WhatsApp, or similar community platforms
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A Creative Storyteller: you enjoy crafting content that’s visually engaging, trend-aware and tailored to relevant audiences. You understand what drives engagement and how to communicate with clarity and flair.
•
A Meticulous Executor: you’re organised, detail-oriented, and reliable. You manage timelines well, track deliverables across campaigns, creators, and events, and take pride in getting things done right.
•
A Collaborative Team Player: you work well with cross-functional teams (Product, CS, Data) and communicate clearly, proactively and respectfully.
•
A Self-Starter with Hunger to Learn: you experiment, propose ideas, explore new tools, and never hesitate to roll up your sleeves. You’re excited to help build YouTrip’s presence in the market.