Responsibilities
• Execute full funnel copy builds (landing pages, sales pages, upsell/downsell funnels, onboarding sequences, webinar & VSL scripts) and ensure continuity across all touchpoints.
• Produce website and product messaging (SEO landing pages, product positioning, rewrites) and maintain brand voice across verticals.
• Scale output using AI workflows: build and maintain prompt libraries, structure AI drafts, and reduce manual drafting time while preserving persuasion and clarity.
• Support conversion optimisation: run A/B copy tests, refine hooks/headlines/CTAs, improve email engagement metrics and deliver measurable lift.
• Integrate tightly with Funnel Design, Sales and Product teams to reduce leadership editing, speed launches and ensure smooth handoffs into GoHighLevel.