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BU
Burson

Senior Account Manager/Account Director

LocationRepublic of Singapore, Singapore
Work modehybrid
Typefull-time
DepartmentCorporate Affairs - Burson
Company size10,000+ people
First seen5mo ago
Last seen3d ago
Who we are:
Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.
WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit <WPP.com>
For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.
More about the role:
We are looking for an Senior Account Manager/Account Director to join our dynamic team, where you’ll play a key role in shaping impactful client work and driving integrated communication programmes that deliver real business results. In this role, you’ll lead client relationships, develop strategic communications plans, and oversee the execution of creative, insight-led campaigns across earned, digital, and social channels. You’ll also contribute to growing accounts, supporting new business opportunities, and mentoring junior team members in a fast-paced, collaborative environment where curiosity, ideas, and ambition are encouraged.
What you’ll do:
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Act as the day-to-day strategic lead for your clients, providing clear counsel, proactive thinking, and strong communication to build trusted, long-term relationships.
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Develop and oversee integrated communication strategies, translating business objectives into thoughtful, effective campaigns that deliver impact.
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Stay immersed in your clients’ industries, tracking news, trends, and cultural shifts to bring relevant insights and opportunities to the table.
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Shape and drive compelling storytelling across media channels, overseeing press materials, media outreach, and coverage that builds visibility and reputation.
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Build and nurture strong relationships with media, influencers, and key stakeholders to secure meaningful coverage and elevate client stories.
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Oversee the integration of digital and social strategies into broader campaigns, ensuring content is engaging, relevant, and aligned with platform behaviour.
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Contribute actively to brainstorms and creative development, bringing insight-led ideas and helping turn concepts into strong campaign work.
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Support and mentor junior team members, providing coaching, feedback, and guidance while helping them grow in a high-performance environment.
Experience that contributes to success:
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Proven experience in public relations, integrated communications, or account management at a similar level.
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Strong strategic mindset with the ability to translate complex client challenges into clear, actionable communication plans.
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Excellent written and verbal communication skills, with the ability to craft compelling, audience-focused narratives.
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Strong media relations experience, including building journalist relationships and securing high-impact coverage.
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Good understanding of digital and social media platforms, trends, and content strategies.
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Experience managing multiple clients or projects in a fast-paced agency environment while maintaining high attention to detail.
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Demonstrated ability to coach and mentor junior team members while contributing to a supportive and collaborative culture.
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Commercial awareness, with experience contributing to account growth and identifying new business opportunities.
#LI-AH1
You belong at Burson:
Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.
At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.
We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Legal
When you click the “Submit Application” button below, this will send any information you add below to Burson. Before you do this, we think it’s a good idea to read through our  Recruitment Privacy Policy. California residents should read our  California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
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