What you will do at VeSync:
1. Lead End-to-End Research
• Plan, execute, and synthesize foundational, generative, and evaluative research across multiple product lines.
• Use mixed methods (qualitative and quantitative) to uncover user needs, motivations, and friction points.
• Design studies that address key product risks — value, usability, feasibility, and viability
• Translate findings into clear, actionable insights that guide strategic decisions and measurable outcomes.
• Balance deep research with lean, iterative testing to support product agility and continuous learning.
2. Strengthen Research Operations
• Maintain and enhance the participant panel, consent workflows, and research documentation systems.
• Develop reusable research frameworks, templates, and toolkits to make research more efficient and consistent.
• Evolve a research repository that promotes knowledge sharing and long-term organizational learning.
• Establish standards for insight tagging, storage, and discoverability to reduce duplication and scale research impact.
3. Cross-Functional Collaboration & Communication
• Partner with Product, Design, Engineering, and Marketing to define user-centered goals and success metrics.
• Integrate research insights into product strategy and roadmap prioritization.
• Present insights clearly to executive and cross-functional audiences, influencing both product and business direction.
• Champion user empathy and customer-centric culture across the organization.