• The individual is accountable for MasterCard’s competitive positioning and differentiation in product innovation within the consumer credit in the clusters and develop product benefits/ solutions which would be core to the affluent products to deliver a superior edge to MasterCard Products in the clusters. Will have responsibility for cost management and delivery of these benefits with quantified metrics tied to customer plans
• Accountable for incorporating customer planning as well as the requirements for innovation and competitive positioning into the cluster prioritization of product initiatives
• Coordinate with the global product team to identify best practices and manage a balance between global product standards and local requirements
• Monitor the landscape of competitive products and industry trends, understanding their implications for MasterCard and suggest action steps as required
• Ensure the development of innovative and differentiated product benefits to meet current and emerging needs of MasterCard customers
• Develop a ‘Life Cycle Management’ approach to constantly enhance/ modify/ upgrade products & benefits in line with market/ issuer/ segment needs to ensure maximum profitability to MasterCard through usage and retention
• Collaborate with Consumer and Customer Marketing leadership to support the launch of programs & benefits within the clusters as well as work with the Marketing team in development of any collateral as required by the clusters
• Create and maintain a library of best practices and case studies on product development to be shared with Product Sales, Account Teams and Customers
• Develop presentations to proactively update & sell to issuers product opportunities/ innovations, market trends, & MC advancements in product innovation
• Support Product Sales and Account Teams in the creation of value propositions that leverage key features of existing and / or new product platforms from MC
• Support Sales Teams with customized product development requests
• Must demonstrate strong influencing and negotiation skills
• Demonstrate proven ability to develop and successfully implement, quantifiable business plans
• Industry knowledge and networking especially in merchant relationships/ commerce development
• Have an entrepreneurial approach and vision
• Analytical thinking
• Must have a MCW product & profitability focus
• Customer focus with extensive knowledge of customer profitability drivers and consumer usage drivers
• Outstanding communication skills from a written, verbal and presentation perspective
• Demonstrate multi-disciplinary knowledge, i.e. marketing, operations, acquiring and emerging technologies.