→Own a portfolio of named strategic accounts
Develop and execute deep account strategies across 3–10 global enterprise customers. Identify priority business initiatives, critical workflows, executive buyers, Champions, renewal moments, competitive risks, and multi-product expansion opportunities.
→Drive workflow-led expansion
Position Miro around high-value enterprise workflows such as product strategy, roadmapping, customer discovery, prototyping, planning, agile execution, technical diagramming, portfolio visibility, and innovation governance. Connect Miro’s platform to measurable customer outcomes, including faster product cycles, stronger alignment, improved productivity, and better execution across distributed teams.
→Build executive alignment and business cases
Engage senior leaders across Product, Engineering, Design, IT, Transformation, Finance, and the C-suite. Create compelling business cases that tie Miro to named customer initiatives, quantified pain, strategic priorities, and long-term value realization.
→Orchestrate complex account teams
Lead cross-functional PODs across Solution Engineering, Customer Success, Value Advisory, Professional Services, Product, Marketing, Partners, BDRs, and senior leadership. Align the team around clear account objectives, executive engagement plans, validation events, and expansion plays.
→Create and manage strategic pipeline
Maintain a disciplined account-based pipeline generation motion. Use executive outreach, customer workshops, field marketing, partner collaboration, BDR support, and renewal planning to stay multiple quarters ahead on pipeline coverage.
→Operate with rigorous sales discipline
Apply MEDDPICC and Command of the Message at an expert level. Build customer-validated problem statements, develop real Champions, secure Economic Buyer access, quantify business impact, and use mutual plans to drive complex opportunities forward.
→Shape how Miro wins in the enterprise
Bring field intelligence back to Product, Marketing, Customer Success, and leadership. Help refine Miro’s enterprise narrative, identify repeatable expansion patterns, mentor peers, and contribute to regional go-to-market strategy.