DESCRIPTION
• Coordinate and/or oversee the scheduling, planning and logistics of trade shows, conferences and employer marketing events.
• Assist sales and marketing in determining and executing strategy, focus areas, and tactics at conferences and liaise with the conference organizers and attendees/team to ensure the excellence of our presence.
• Produce trade shows ensuring consistency and collaboration while following established guidelines, processes, procedures and tools. Educate cross functional teams, provide direction & establish workflow solutions where appropriate.
• Familiarize yourself with the business goals behind each event to help you to approach each event in such a way to maximize company ROI.
• Understand our event technology options, and deploy as necessary to support conferences and events.
• Manage trade show and event contracts, including processing invoices and staying on top of payments and budgets.
• Work with our approved promotional vendors to ensure that our giveaways and promotional items for conferences and events are enticing to clients and potential customers. Manage stock to minimize waste and maximize choices available.
• Execute, support and/or manage the following:
• Provide regular updates to keep all clients abreast of upcoming events and deadlines.
• Create pre-show/event briefing documents and conduct pre-event meetings as necessary.
• Evaluate and manage current and future booth requirements such as booth size, design and graphics. You’ll work with our internal design teams to create these assets.
• Work closely with third party suppliers to support the logistics and smooth running of shows and events.
• Manage and coordinate the logistics of the exhibit property including maintenance of the trade show exhibit, demonstration equipment and all accessories.
• For networking events and TransPerfect sponsored trade show parties, expect to source and book the venue, plan the event (both creative and promotional elements), and depending on the size of the event, attend on-site to help orchestrate.