● Achieve sales and collection targets; enforce a 30-day credit policy and monitor outstanding payments.
● Collect documented orders with defined payment terms from dealers, distributors, and institutions.
● Build and manage a strong distribution network; ensure onboarding and training of new partners.
● Maintain regular customer and market engagement to drive visibility and trust.
● Conduct SWOT analysis and explore new market opportunities.
● Continuously update product knowledge and motivate sales teams for better market coverage.
● Review distributor performance and submit daily call reports post-market visits.
● Ensure effective merchandising, redistribution, and use of POP materials.
● Support trade schemes, promotions, and stock liquidation efforts.
● Engage with key customers and resolve complaints promptly.
● Ensure compliance with trade schemes, profitability, and regulatory requirements.
● Monitor competitor activity, reduce returns, and control overdue collections.
● Maintain proper records, analyse sales data monthly, and follow financial discipline.
● Stay updated on product knowledge and encourage continuous learning within the team.