• Support daily functions of the PR & Experiential Marketing team, including influencer campaigns, product mailers, gifting, and event coordination
• Assist with organizing influencer and media lists, trackers, and databases (e.g., Traackr, Meltwater)
• Help identify emerging creators and monitor social trends for potential partnership opportunities
• Support logistics for influencer mailers, paid campaigns, and affiliate programs
• Assist in PR event preparation, including invite tracking, guest list management, and on-site support (as needed)
• Conduct research on competitors, industry trends, and media coverage
• Support administrative tasks such as product orders, shipment tracking, and invoice processing
• Help compile reports and recap documents for campaigns and events