● Analyze player behavior, retention, engagement, monetization, economy health, content performance,
and live operations performance across YoWorld and FishWorld.
● Conduct quantitative analysis and financial modeling to evaluate feature opportunities, content plans,
monetization risks, and strategic product decisions.
● Build, maintain, and improve dashboards that translate complex data into clear, actionable insights for
stakeholders across the studio.
● Write, maintain, and validate complex SQL workflows to extract, transform, and analyze large-scale
player and business datasets.
● Partner with product, production, live operations, and engineering teams to define telemetry,
instrumentation, and data collection requirements.
● Investigate behavioral patterns, session habits, player lifecycle trends, wallet dynamics, purchase
behavior, content engagement, and churn signals.
● Support live operations planning by identifying what content, events, offers, and engagement loops are
working, where they are underperforming, and what should be tested next.
● Help define KPIs, reporting standards, metric definitions, and repeatable analytics processes.
● Present findings clearly and confidently to leadership and cross-functional teams.
● Turn ambiguous product and business questions into structured analysis, clear recommendations, and
decision-ready narratives.
● Use AI tools thoughtfully to accelerate analysis, summarize findings, improve workflows, and reduce
repetitive reporting work.
● Help improve data quality, reporting accuracy, and trust in the company’s analytics systems.