<Key responsibilities>
・Manage goals and KPIs, review opportunities and proposals, join client meetings, assign accounts and coach members.
・Own major clients and deals and drive activities toward team targets.
・Lead new business development from target selection and outreach to opportunity creation and closing.
・Grow existing accounts through upselling, cross-selling and ongoing engagement.
・Combine social media, influencers, performance advertising, creative production and Rakuten assets in proposals.
・Develop solutions and commercial models from client needs and build repeatable sales processes.
・Negotiate with advertisers, agencies, Rakuten businesses, media platforms and creator partners.
<Project example>
Build a client relationship through influencer campaigns, then expand into
broader social media marketing, performance advertising and creative
services. Work with operations and production teams to solve client
challenges and increase account revenue.