Marketing Team Lead - US Market
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Before you apply
LocationPoland
Work moderemote
Typefull-time
SeniorityLead
Experience3+ yrs
DepartmentMarketing Department
Company size201–500 people
PostedAug 21, 2026 · 2mo ago
Verified live15h ago
At a glanceSummarised by Seekless from the posting.
3-5+ years in marketing
1-2 years of team leadership
Direct experience managing about 4+ marketing specialists or contractors, including hiring, feedback, performance management, and tough personnel decisions
US-market marketing experience
Hands-on AI implementation in marketing operations with measurable results
Experience managing paid media budgets and reallocating them between channels
Strong analytics: GA4, Google Tag Manager, HubSpot (pipelines, workflows, lead scoring, attribution reports), Google Ads, Meta Ads Manager, Search Console, Ahrefs or Semrush
Experience with agent and automation platforms (n8n, Make, Zapier AI, HubSpot Breeze, Claude or OpenAI APIs)
AI image and video tools
Landing page optimization and A/B testing
Figma or Canva for design review
Call recording tools (Gong or similar)
English C1 with strong written English
Premium or luxury market experience
Interior design, architecture, high-end residential construction, furniture, or similar
Marketing through architects, designers, contractors, or other specifier channels
Showroom, trade-show, or physical retail marketing
New product launches in an established market
PR and media relations in design, architecture, or lifestyle
Experience with AI agents and prompt engineering
Skills
Google Ads
Meta Ads Manager
GA4
GTM
HubSpot
n8n
Make
Zapier AI
Claude
OpenAI APIs
Ahrefs
Semrush
Figma
Canva
Gong
Search Console
About the company
Company: Crystalia Glass
Contract: B2B
Format: Remote
About the role
Market: US
Working hours: at least 6 hours of daily overlap with US Eastern time (8:30 AM-5:00 PM ET)
Media budget: $200K+/month ($2.4M+ per year)
Crystalia Glass is a US manufacturer and installer of premium architectural glass systems for residential and commercial interiors, including glass partitions, sliding glass walls, and steel- and aluminum-framed systems.
We are looking for a Marketing Team Lead who will turn the CMO’s strategy into execution, lead our distributed marketing team day to day, and own the performance of our paid channels. This is a hands-on leadership role for someone who brings solutions, not questions.
Responsibilities
WHAT YOU’LL DO
• Build quarterly plans, set team priorities, and deliver on agreed targets independently
• Lead the marketing team day to day: task allocation, 1:1s, feedback, performance management
• Own the performance of Paid Search and Paid Social: optimize campaigns and reallocate budget between channels within agreed limits
• Lead AI adoption across the team: design and launch AI workflows for content, creative, lead qualification, and reporting, with measurable impact
• Review and approve briefs, creatives, content, and landing pages before launch
• Run funnel analytics and weekly reporting (GA4, GTM, HubSpot, dashboards, attribution)
• Manage SEO, content, and CRM initiatives through the specialists who own them
• Manage agencies and contractors based on outcomes; recommend replacements when needed
• Work with Sales leadership as a peer: analyze lost deals, objections, CRM notes, and call recordings, and turn findings into changes in messaging, targeting, and content
• Execute partnership and PR programs with architects, interior designers, and trade professionals
• Build documented processes, briefs, and quality standards
• Act as the CMO’s deputy when needed
Requirements
REQUIREMENTS
• 3-5+ years in marketing, including 1-2 years of team leadership
• Direct experience managing about 4+ marketing specialists or contractors, including hiring, feedback, performance management, and tough personnel decisions
• US-market marketing experience: demand generation and brand presence, with accountability for results
• Hands-on AI implementation in marketing operations with measurable results
• Experience managing paid media budgets and reallocating them between channels
• Strong analytics: GA4, Google Tag Manager, HubSpot (pipelines, workflows, lead scoring, attribution reports), Google Ads, Meta Ads Manager, Search Console, Ahrefs or Semrush
• Experience with agent and automation platforms (n8n, Make, Zapier AI, HubSpot Breeze, Claude or OpenAI APIs), AI image and video tools, landing page optimization and A/B testing, Figma or Canva for design review, and call recording tools (Gong or similar)
• English C1 with strong written English
Nice to have
STRONG ADVANTAGES
• Premium or luxury market experience; interior design, architecture, high-end residential construction, furniture, or similar
• Marketing through architects, designers, contractors, or other specifier channels
• Showroom, trade-show, or physical retail marketing
• New product launches in an established market
• PR and media relations in design, architecture, or lifestyle
• Experience with AI agents and prompt engineering
WHO THRIVES HERE
Analytical and data-driven, with strong ownership and independence. Accountable for outcomes, comfortable in a lean and fast-changing organization, and able to balance brand building with measurable revenue.