We look for the risk-takers, the collaborators, the inspired and the inspirational. We want the people who are brave enough to work at the cutting edge and create solutions that will enrich and improve the lives of people across the globe. So, if you want to make the world say wow, let’s talk.
The conversation starts here. If this role matches your ambitions and skillset, let’s get started with your application. Take a look at our other open positions too. Our many opportunities can lead to infinite possibilities.
About the role
We are looking for a dynamic individual to join our Product Marketing team at Sony Electronics Singapore. You will be responsible for managing the full product life cycle and marketing activities of your assigned category in Singapore to drive product market share growth.
What you will be doing:
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Manage Product Life Cycle that includes new product launch timing and product launch pricing in Singapore.
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Understanding competitive landscape and price bands, addressable market size and formulating a superior product portfolio as well as marketing strategies to ensure market share gains and increased profitability.
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Explore business opportunities by analyzing market trend, sales data and price analysis.
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Responsible for the full range of marketing activities in Singapore.
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Develop and execute effective marketing campaigns and promotions.
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Responsible for creation of ATL/ BTL materials.
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Responsible for sales budgeting, sales forecast, fund support and inventory management.
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Business expansion via channel analysis, account expansion programs & meeting distributors.
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Also be part of the B2B taskforce, supporting product demonstrations and solution proposals for corporate customers.