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Product Owner Salesforce Marketing Automation (x|f|m)

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Before you apply
LocationGoettingen
Work modehybrid
Typefull-time
SeniorityMid
DepartmentIT Business Solutions
Company size10,000+ people
PostedOct 1, 2026 · 1mo ago
Verified live2d ago
At a glanceSummarised by Seekless from the posting.
Successfully completed degree in Computer Science, Marketing, Business Administration or a comparable field
Experience as a Product Owner, Product Manager or in a comparable role within digital products, marketing technologies or customer platforms
Strong expertise in Salesforce Marketing Cloud and Salesforce Data 360
Strong understanding of marketing processes, particularly lead management processes
Excellent communication, facilitation and stakeholder management skills combined with the ability to collaborate effectively with both technical and business teams
Strong sense of ownership, execution focus and the ability to set priorities in a dynamic environment
Ability to translate business requirements into clearly prioritized product requirements and actionable backlog items
Fluent English, both written and spoken
Knowledge of Marketing Cloud Next is an advantage
Skills
Salesforce Marketing Cloud
Salesforce Data 360
Salesforce Marketing Cloud Next
Benefits
Remote work
About the role
Join our IT Business Solutions team as a Product Owner Salesforce Marketing Automation (x|f|m) and play a key role in advancing our Salesforce Marketing Automation tech stack and other marketing tools. In this role, you will maximize value for our internal and external users by defining features, setting priorities and actively driving the evolution of our marketing automation solutions.
Working closely with marketing stakeholders, development teams and business partners, you will shape innovative, data-driven and customer-centric solutions based on Salesforce Marketing Cloud Next and Data 360. By doing so, you will help create modern digital customer experiences and contribute to better health for more people.
Based in Goettingen with the possibility to work some days in a week remotely.
Grow With Us – Your Responsibilities
•
Define and prioritize features in close collaboration with marketing stakeholders and ensure alignment with business requirements, customer needs and the product vision
•
Own the team backlog and continuously prioritize requirements to maximize business value
•
Act as the subject matter expert for Salesforce Marketing Cloud and Data Cloud and support the organization with technical and functional product expertise
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Drive innovation in the field of marketing technologies and continuously optimize lead management processes
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Collaborate closely with managers, product owners, scrum masters and development teams to advance agile development processes and support the continuous evolution of the platform
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Keep relevant stakeholders informed about product status, priorities and progress and conduct feature demonstrations and presentations
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Define the scope and priorities of software releases and ensure alignment with business requirements and delivery objectives
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Maintain, structure and continuously optimize the product backlog to ensure high-quality and actionable requirements
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Support the development team in understanding, refining and prioritizing backlog items, requirements and acceptance criteria
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Review and approve completed solutions and ensure they meet defined requirements, user needs and quality standards
What Will Convince Us
•
Successfully completed degree in Computer Science, Marketing, Business Administration or a comparable field
•
Experience as a Product Owner, Product Manager or in a comparable role within digital products, marketing technologies or customer platforms
•
Strong expertise in Salesforce Marketing Cloud and Salesforce Data 360
•
Knowledge of Marketing Cloud Next is an advantage
•
Strong understanding of marketing processes, particularly lead management processes
•
Excellent communication, facilitation and stakeholder management skills combined with the ability to collaborate effectively with both technical and business teams
•
Strong sense of ownership, execution focus and the ability to set priorities in a dynamic environment
•
Ability to translate business requirements into clearly prioritized product requirements and actionable backlog items
•
Fluent English, both written and spoken