Brand systems that actually get used
Our brands are fragmented today. You’ll build the documented visual systems — templates, component libraries, per-brand rules, practical “do this, not that” guidance — that designers reach for rather than work around. When the system is good, consistency stops being something we police and becomes the default.
Repeatable production at scale
Multiple designers producing work across four brands and CRM channels need modular templates, clear briefing standards, and clean versioning. You’ll build and maintain those foundations. Just as importantly, you’ll convert the feedback you keep repeating into checklists and onboarding material — so nobody gives the same note twice.
AI that produces on-brand results, not surprises
We already use AI heavily; the results aren’t predictable enough. You’ll put structure around it: per-brand prompt libraries, locked reference styles, clear review checkpoints, and training on how to take a raw AI output and finish it to a genuinely on-brand standard.
Quality that can be measured
You’ll define what “on-brand and high quality” means for each brand, track simple signals like first-pass approval rate and rework volume, and catch delivery or quality risks before they hit send dates. You’ll also keep improving how the team works — processes, tools, handovers — without waiting to be asked.
A team that feels clear and supported
Regular 1:1s, honest consistent feedback, and being the person designers come to when they’re stuck. You’ll monitor workload alongside the Traffic Manager, contribute to hiring, and make sure new designers land well and ramp fast.