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Vice President, Strategy

Salary$210k – $240k

LocationNew York, New York, United States of America

Work modehybrid

Typefull-time

DepartmentStrategy and Planning

Company size10,000+ people

First seen1w ago

Last seen3d ago

Agency:

Critical Mass

Job Function:

Strategy and Planning

Job Subfunction:

Account Planning and Brand Planning

Job Description:

Critical Mass is looking for an exceptional VP, Strategy to lead strategic initiatives across a dynamic portfolio of premium brands and accounts spanning performance marketing, brand building, and customer experience domains. In this role, you’ll operate at a high level across both brand and performance disciplines driving strategic excellence. This is an opportunity to work with some of the world’s most recognizable brands, engage with clients, think strategically across channels, and build strong collaborative relationships.

Please note- this role is open to New York only and remote work is not an option.

Responsibilities

You Will:

Develop and articulate compelling strategic recommendations grounded in data and insights, ensuring these recommendations and address client business objectives across paid media, brand positioning, and customer engagement

Partner with senior clients, serving as a trusted strategic advisor and able to confidently engage in robust discussions and defend strategic rationale

Collaborate with media teams, creative partners, and account management to ensure integrated strategy execution and alignment across all disciplines

Requirements

You Have:

Proven strategic experience at a VP or Group Director level in advertising or marketing agency setting, or related field

Proven success managing complex, high-stakes client relationships with senior stakeholders

Strong experience with performance media platforms, DSPs, and data-driven marketing strategy

Deep capability in both performance marketing strategy and brand strategy; ability to balance short-term performance needs with long-term brand equity

Strong ability to articulate strategy clearly, defend recommendations with compelling rationale, and guide clients toward optimal solutions

Experience working effectively with media, creative, and account teams in an IAT environment and the ability to align disciplines around shared strategic objectives

Comfort operating across different client types, business models, and strategic challenges

Ability to synthesize complex information and develop clear, actionable strategic recommendations

Comfort moving between big-picture strategy and tactical execution

Problem-solving mindset and intellectual rigor

Nice to have

Nice to Have:

Experience with premium/luxury brands and/or performance-critical accounts

Background with large multinational brands

Media planning or buying experience New York: $210,000-$240,000

Legal

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers:

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

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