Marketing, Advertising, Communications, or related field
LICENSES & CERTIFICATIONS
Marketing/Advertising Business
Exposure to Pharmaceutical advertising
KNOWLEDGE, SKILLS, & ABILITIES
· Portfolio of work demonstrating strong and consistent writing ability required.
· Proficient in Microsoft Office Suite (Word, Teams, PowerPoint, Excel) or equivalent programs.
· Familiarity with Adobe Suite (Acrobat, Indesign).
· Proficient in social media and digital best practices.
· Knowledge of healthcare copywriting—AMA style, health literacy, referencing and factchecking, prepping for
medical/legal/regulatory submissions (preferred).
· Strong written and verbal communication.
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Communication: Expresses ideas accurately, clearly, and passionately.
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Organization: Manages time, creates clear goals, identifies and finds the resources (eg, time, people, materials) needed to achieve them, and schedules tasks so that work is completed on time.
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Collaboration: Works effectively in a team environment to build and foster collaboration.
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Problem-Solving: Shows interest in finding the cause of problems, looks for and chooses effective solutions, and takes the necessary action to resolve them.
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Creativity: Demonstrates a creative mind.
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Engaged/Motivated: Is attentive and shows interest in the subject.
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Quality Orientation: Detail-oriented, monitors the quality of work and makes any
necessary improvements.
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People Management: Coaches to develop capabilities beyond their job duties.
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Presentation: Clearly conveys expertise and passion for the work.
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Interpersonal Skills: Able to work effectively in a team environment and builds relationships
ADDITIONAL INFORMATION FOR SPECIALTY FUNCTIONS
• Ability to understand primary channel(s) and stakeholder(s) critical to market access success for the brand
• Full understanding of managed markets and healthcare ecosystem
• Ability to play a role in market research (e.g. steering committees, advisory boards & other strategic workshops)
• Understands and applies the basics of storytelling and approach to leveraging appropriate clinical and economic data for specific managed markets audience
• Work with clinical data and health economics data
• Full understanding of healthcare copywriting—AMA style, health literacy, referencing and factchecking, prepping for medical/legal/regulatory submissions
• Copy Supervisor, Market Access Bench works collaboratively with the rest of the copy team across the IPGH Market Access agencies on assigned brands where business needs dictate