Own product marketing for Risk Applications & Enabling Services. You are responsible for positioning, messaging, launch execution and enablement for this portfolio, end to end, from early roadmap conversations through GA and beyond.
Take ownership of products at every stage. Some products in this portfolio are newly launched or launching soon; you’ll pick up their ongoing positioning, enablement and buyer narrative rather than starting from a blank page, and build out what’s missing.
Lead launches end to end. Decide what earns a flagship moment versus what ships quietly, and own the launch plan, messaging and positioning brief for the releases that matter most.
Build the enablement Sales actually uses. Sales decks, demos, battlecards and FAQs written from a real understanding of the buyer and competitive landscape, not templated from a brief.
Contribute to competitive intelligence and win-loss. This is shared across the Product Marketing team for now; you’ll help build the muscle until we have dedicated coverage.
Represent UK/EMEA (and APAC in the interim) market context. You’re the voice of our primary market in company positioning, even as we build out dedicated regional coverage over time.
Partner with Product without owning their roadmap. You influence priorities through evidence, buyer feedback, competitive dynamics, win-loss signal, not through authority. You operate as a peer to a Product Director, not a downstream recipient of their decisions.
Use AI in your own work. We expect Product Marketing to use AI-assisted workflows for research synthesis, competitive analysis, and first-draft positioning and content. This is how we work, not an aspiration.