At a glanceSummarised by Seekless from the posting.
Must have3
5 years minimum experience
Any Graduate
Proven experience in digital marketing, AMS, and Performance Marketing
Nice to have3
Working knowledge of AMS and experience managing online marketplace advertising campaigns is desirable
Basic knowledge of Adobe Acrobat for document editing and management is preferred
Understanding of digital marketing tools and analytics platforms (e.g., Google Analytics, marketing dashboards, or campaign tracking tools) is desirable
Skills
Microsoft Office Suite
MS Excel
PowerPoint
Word
Adobe Acrobat
Google Analytics
AMS
PPC
Digital marketing tools
Analytics platforms
CRM
Designation - Ecommerce Marketing Manager
Location - Mumbai (Goregaon West)
5 Days working
Requirements
Qualification - Any Graduate
Experience - 5 years Minimum
About the company
About Rentokil PCI
Rentokil PCI is Indias leading pest control service provider and a Rentokil Initial brand. Formed in
2017 through a joint venture between Pest Control India and Rentokil, it operates across 300
locations, aiming to set new standards in customer service. The company focuses on
industry-leading operations through best practices, innovation, and digital technologies. In 2024,
Rentokil PCI strengthened its market leadership by acquiring HiCare, expanding its services and
footprint further.
For more details: https://www.rentokil-pestcontrolindia.com; www.pci-hicare.com
About the role
About the Role:
•
The Manager - E-Commerce Marketing Procurement is responsible for day-to-day
operations activities of an e-commerce business, including the development, management,
and optimization of the online store
•
The person will report to the General Manager - E-Commerce Business. The incumbent will
have to work as part of a multi-functional team and this involves collaboration with the
internal team and external stakeholders.
Responsibilities
Job Responsibilities:
•
Driving sales performance, analyzing past performance, and setting realistic targets
•
Ensuring the online experience is user-friendly and on-brand, and managing customer
•
retention and loyalty programs
•
Spearheading digital marketing efforts, and analyzing competitors to identify opportunities
•
and threats
•
Making decisions about products, pricing, and promotions
•
Writing management reports on sales performance, and presenting insights to
•
stakeholders
•
Using historical data to forecast future trends
•
Conducting experiments to test different website elements, marketing campaigns, or
•
pricing strategies
Key Result Areas:
•
E-Commerce Sales Performance Management
•
Online Store Optimization & User Experience
•
Data Analytics & Performance Reporting
•
Digital Marketing & Traffic Growth
•
Paid Campaign Management (PPC, Social & Display Ads)
•
Email Marketing & Customer Retention
•
Product, Pricing & Promotion Strategy
•
Catalog & Product Merchandising Management
•
Marketing Automation, CRM Integration
•
Inventory Visibility & Order Fulfillment Efficiency
•
Customer Acquisition & Lifecycle Management
•
CRO, ROI & ROAS Optimization and Competitive Analysis
Competencies (Skills essential to the role):
•
Expertise in Performance Marketing
•
E-Commerce Business Acumen
•
Digital Marketing Expertise
•
Excellent Communication Skills
•
Data Analysis & Analytical Thinking
•
Leadership Skills
•
Stakeholder Management
•
Project & Time Management
•
Customer-Centric Mindset & Market Intelligence
•
Conversion rate optimization
•
Prior knowledge of Web analytics
•
Strategic Thinking & Planning
Other Requirement:
•
Proven experience in digital marketing, AMS, and Performance Marketing.
•
Working knowledge of AMS (Advertising Management Systems) and experience managing
Nice to have
online marketplace advertising campaigns is desirable.
•
Proficiency in Microsoft Office Suite, particularly MS Excel, PowerPoint, and Word.
•
Basic knowledge of Adobe Acrobat for document editing and management is preferred.
•
Understanding of digital marketing tools and analytics platforms (e.g., Google Analytics,
marketing dashboards, or campaign tracking tools) is desirable.