CRM Campaign Manager
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Before you apply
LocationLisbon, Lisbon, Portugal
Typefull-time
SeniorityMid
DepartmentMarketing
Company size201–500 people
PostedSep 2, 2026 · 2mo ago
Verified live3d ago
At a glanceSummarised by Seekless from the posting.
Hands-on experience with CRM or marketing automation platforms (HubSpot)
Strong understanding of lifecycle marketing and campaign execution
Good knowledge of segmentation, triggers and customer journey logic
Strong attention to detail and ability to manage multiple campaigns simultaneously
Comfortable working within regulated environments and approval workflows
Ability to collaborate effectively with Lifecycle, Data, Sales and Compliance teams
Skills
HubSpot
Benefits
Private healthcare
Active lifestyle allowance
Annual leave above minimum entitlement
Up to 3 weeks allowance to work in any location
About the role
Support the execution of lifecycle marketing programmes that move customers through the funnel: sign-up, KYC approval, first deposit (FTD), first trade (FTT), and ongoing trading activity.
Work within the lifecycle function to build, deploy, and optimise CRM campaigns across email, push and other channels. The role combines campaign execution, journey build, QA, and performance tracking, ensuring communications are delivered on time, compliant, and aligned with business objectives.
CRM campaigns are a key driver of activation and engagement, requiring close coordination with Lifecycle, Product, Data, Sales and Compliance teams.
Responsibilities
Key responsibilities:
•
Build and execute lifecycle campaigns across activation, retention and reactivation stages.
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Implement customer journeys and workflows in HubSpot including triggers, segmentation and automation.
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Support the design and execution of onboarding, activation, retention and re-engagement programmes.
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Maintain CRM campaign calendars, ensuring campaigns are delivered on time and to brief.
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Ensure campaigns meet compliance requirements, including correct use of claims, disclosures and approvals.
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Ensure all customer communications are compliant across active jurisdictions, adapting messaging and requirements to each regulatory environment.
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Work with the Data team to ensure campaign tracking and reporting are accurate.
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Monitor campaign performance and support ongoing optimisation through testing and iteration.
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Coordinate with Sales and Lifecycle teams to align messaging, timing and customer contact rules.
Requirements
Key Skills:
•
Hands-on experience with CRM or marketing automation platforms (HubSpot).
•
Strong understanding of lifecycle marketing and campaign execution.
•
Good knowledge of segmentation, triggers and customer journey logic.
•
Strong attention to detail and ability to manage multiple campaigns simultaneously.
•
Comfortable working within regulated environments and approval workflows.
•
Ability to collaborate effectively with Lifecycle, Data, Sales and Compliance teams.
Benefits
•
Competitive salary, and discretionary annual bonus.
•
Private healthcare.
•
Active Lifestyle allowance.
•
Annual leave above minimum entitlement.
•
Up to 3 weeks allowance to work in any location.
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