WHAT YOU’LL BE DOING (% of Time)
Support the planning and execution of product launches, including collateral development, launch support assets, presentations, internal announcements, training materials, and other launch-related deliverables. Manage smaller-scale launches or clearly defined workstreams with guidance. Coordinate with Product Marketing Managers & Product Management, Engineering, Sales, Creative, Digital, Packaging, Channel Marketing and other partners to gather input, track dependencies, communicate status, and support on-time delivery of final materials. (35%)
Maintain marketing project workflows, timelines, resource information, requests and status reporting using Planview, Smartsheet, Lytho, Highspot, Salesforce, and other approved marketing and productivity platforms. Support the administration and continuous improvement of product marketing processes, templates, intake practices, documentation, team operating rhythms, and workflow standards. Support training, onboarding, meeting agendas, scheduling and follow-up actions that strengthen consistency, readiness, and alignment across the marketing team. (35%)
Develop and maintain dashboards, trackers and recurring reports that support decision-making and provide visibility to workload, project progress, launch readiness, risks and operational performance. Review information for completeness and accuracy and identify gaps or issues requiring management attention. (30%)
Serve as a day-to-day support contact for assigned marketing workflow and sales enablement platforms, helping users follow established processes and escalating technical or strategic issues when needed. (On-going)