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FU
Fuku

Social Media Manager

LocationKuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
Work modehybrid
Typefull-time
Company size1,001–5,000 people
First seen1w ago
Last seen1d ago
Social Media Manager
About the role
Why is this role awesome?
•
Global Scale & Impact: Lead the organic content strategy for a market-leading global consumer brand and direct-to-consumer (DTC) media network.
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Direct Executive Seat: Work directly with the Chief Growth Officer and the Founder, enabling rapid creative execution without slow corporate approval chains.
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Total Autonomy: Enjoy complete creative ownership to pilot new channels, run bold experiments, and build the organic content playbook from scratch.
Project Overview:
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Spearhead a strategic transition from basic brand awareness and aesthetic curation to transforming massive organic top-of-funnel reach into an active engine for high-intent leads and direct-response revenue.
Responsibilities
Responsibilities:
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Hands-on Execution (60% Strategy / 40% Doing): Serve as the core practitioner to scale native short-form content frameworks across TikTok, Instagram, YouTube Shorts, LinkedIn, and Facebook.
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Own the Revenue Funnel: Take direct accountability for three key business metrics—Organic Reach, Lead Volume, and Attributed Revenue.
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Executive-to-Team Bridge: Translate rapid, high-level feedback from executive leadership into clear, immediate directives for creators and external media partners.
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Workflow Automation: Audit production pipelines and introduce AI automation and modern workspace tools to maximize team speed and content output.
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Team Leadership: Direct, mentor, and align a small, highly capable internal team of strategists and manage an extended contractor network.
Requirements
Must Have:
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5+ Years of Digital Experience: Demonstrated success in high-impact social media management or growth content strategy, with at least 2 years of direct team leadership.
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Global Perspective: Deep, intuitive understanding of psychological angles, copy structures, and video hooks that convert audiences within Western markets (US/UK/Europe).
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Hands-on DNA: Willingness to actively participate in tasks such as rewriting scripts, optimizing intro hooks, or analyzing platform data alongside the team.
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Funnel Mastery: Strong grasp of user behavior, algorithmic distribution, and organic attribution mechanics to guide casual viewers into qualified leads.
Team / Culture:
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Report directly to the Chief Growth Officer / CMO.
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Manage 2 internal strategists, as well as external content creators and agency vendors.
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Fast-paced, high-velocity team environment.
Location:
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Kuala Lumpur, Malaysia.
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Modern hybrid schedule: 2 days in-office weekly (every Tuesday and Thursday).
Hiring process
How to Apply:
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Click the “apply” button. You may submit your CV or LinkedIn profile—whatever you have available.
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The recruiter is happy to provide more information before you apply.
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Every applicant or enquiry will receive a reply.
Legal
Note:
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Employment passes, work visas, or relocation are not provided.
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Only candidates with work rights in Malaysia will be considered.
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