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Digital Product Manager - CRO & Optimization

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Before you apply
LocationA Coruña, A Coruña, Spain
Typefull-time
SeniorityMid
Experience3+ yrs
DepartmentHeadquarters
Company size10,000+ people
PostedOct 7, 2026 · 1mo ago
Verified live3d ago
At a glanceSummarised by Seekless from the posting.
3–6+ years of experience in Digital Product Management, CRO, ecommerce or a similar role
Strong experience in CRO, A/B testing and experimentation
Strong analytical mindset and experience with digital analytics tools
Good understanding of ecommerce and customer journeys
Basic practical knowledge of HTML and CSS, XML with some JavaScript understanding
Experience working with Product, UX and Development teams
Strong ownership, communication and stakeholder-management skills
Fluent professional English
Collaborative and proactive attitude
Previous experience with SFCC, Optimizely/AB Tasty/GrowthBook, Contentsquare is a nice-to-have
Knowledge of retail/fashion ecommerce environment and AI-related digital tools will be considered a plus
Skills
HTML
CSS
JavaScript
GA4
Adobe Analytics
Contentsquare
Power BI
XML
SFCC
Optimizely
AB Tasty
GrowthBook
Benefits
Training and development
Employee discount
About the role
We are looking for a Digital Product Manager specialised in CRO, experimentation and digital optimisation to join our Digital Product team.
This is a hands-on Product role combining product management, analytics, CRO and basic technical knowledge. The ideal candidate will be able to identify opportunities, define and prioritise initiatives, run A/B tests and work closely with UX and Development to improve the ecommerce experience.
The role requires basic front-end knowledge, particularly HTML, CSS and some JavaScript, to independently configure simple A/B tests, campaign content and small website changes. It is not a developer role.
CORE JOB RESPONSIBILITIES
•
Own digital product initiatives from discovery through implementation and optimisation
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Identify conversion and customer-experience opportunities using data and customer insights
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Define, prioritise and manage CRO and A/B testing initiatives
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Configure and monitor experiments and analyse results to drive product decisions
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Use tools such as GA4, Adobe Analytics, Contentsquare and Power BI to understand customer behaviour and ecommerce performance
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Work closely with UX/UI, Development, Analytics and Marketing teams
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Coordinate development teams and external partners and ensure initiatives move forward
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Make basic front-end changes and configurations, including HTML/CSS, simple JavaScript, XML, campaign content, content slots and experimentation setups
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Work within the SFCC ecommerce environment, understanding its main customer-facing components and configurations
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Identify friction across key journeys such as search, navigation, PLP, PDP and checkout
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Continuously optimise the customer experience based on data and experimentation
Requirements
•
3–6+ years of experience in Digital Product Management, CRO, ecommerce or a similar role
•
Strong experience in CRO, A/B testing and experimentation
•
Strong analytical mindset and experience with digital analytics tolos
•
Good understanding of ecommerce and customer journeys
•
Basic practical knowledge of HTML and CSS, XML with some JavaScript understanding
•
Experience working with Product, UX and Development teams
•
Strong ownership, communication and stakeholder-management skills
•
Fluent professional English
•
Collaborative and proactive attitude
•
Previous experience with SFCC, Optimizely/AB Tasty/GrowthBook, Contentsquare is a nice-to-have
•
Knowledge of retail/fashion ecommerce environment and AI-related digital tools will be considered a plus
Benefits
•
An International, fresh and dynamic working environment
•
Physical & Mental Health programs, sustainable projects and workshop promoted by Guess Cares
•
Training & Development platform and paths
•
Discount on our products both online and in stores
•
Flexible Compensation platform
About the company
Don’t miss your chance to join a progressive and sustainable global company, which is constantly looking for new challenges and opportunities to grow in a competitive and tough market.
Guess promotes a people-first workspace, where their well-being and their development are part of the history and the success of the brand.
Do you think we’re a good match for you? Apply now to be part of our family!