I’m looking for a Growth Acquisition & Product Lead to develop the next several major paid acquisition channels for the home services businesses we serve, and integrate those channels into our platform. We’re growing extremely fast, and there are many more channels we should be pursuing that I don’t have the bandwidth to go deep on. This role requires someone with strengths in both paid acquisition and strong product & systems sense. We’ve built an extremely sophisticated operating system around our current channels: we run a strong agentic experimentation, generation, machine learning, quality control, and scaling loop, and we can optimize not just for cheap leads but all the way through the funnel to closed-won revenue.
You’ll take a new channel from zero to one yourself: understand the opportunity, make the creative, buy the ads, build whatever tracking and tooling is needed, debug the funnel, and prove that the channel can work.
You’ll report directly to me. This is not a regular GTM or agency marketing role where you manage a budget, hand work to agencies, or optimize one ad account. It is also a product and engineering role: once you find something that works, you’ll figure out how to make it repeatable across many Wonderly customer accounts, with the right creative systems, data, quality controls, and operating processes. It also needs to be automated: at our scale, we need to launch an acquisition channel for each customer in less than 30 minutes. We are building a distributed system for customer acquisition.
The upside is that you will have a real chance to build and own a channel that becomes a multimillion-dollar growth engine, and lead the people and systems behind it. You will see your work translate directly into homeowners served, jobs won, and revenue created. If you really want to win, join this team. We are building something enormous, and the people who make these channels work will have an outsized impact on the company.