MA
MaxisCustomer Value Management Senior Specialist (Enterprise Business)
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Before you apply
LocationMenara Maxis
Typefull-time
SenioritySenior
Company size10,000+ people
PostedAug 14, 2026 · 2mo ago
Verified live1d ago
At a glanceSummarised by Seekless from the posting.
Own strategic planning and P&L for upsell, cross-sell, and base migration campaigns
Develop customer lifecycle management strategy using predictive analytics and segmentation
Lead evolution of CVM technology stack
Act as senior business owner guiding cross-functional teams
Mentor junior team members
Are you ready to get ahead in your career?
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We want to empower you to turn your ambitions into achievements.
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We thrive in inclusiveness, diversity and embrace close collaborations for you to create impact for yourself and others.
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Together, we aim to bring the best of technology to help people, businesses and the nation to be ahead in a changing world.
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To realise our vision to become Malaysia’s leading converged solutions company, we are looking for a new talent to innovate and grow with us in a culture that values commitment, performance and possibilities.
Why does this job exist and why is it critical?
Responsibilities
• Own the strategic planning, P&L, and roadmap for all upsell, cross-sell, and base migration campaigns to exceed ARPU/ARPA targets.
• Develop and own the customer lifecycle management (CLM) strategy, using predictive analytics and segmentation to maximise customer lifetime value.
• Lead the evolution of the CVM technology stack, driving enhancements to the personalisation and campaign automation capabilities.
• Act as the senior business owner, guiding cross-functional teams (Marketing, IT, Finance) to ensure strategic alignment and flawless execution of complex initiatives.
• Champion a data-driven culture, presenting deep-dive analyses and strategic recommendations to senior leadership to influence business decisions.
• Mentor junior team members and act as the go-to expert on customer value management for the wider organisation.
What’s next?
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Once you’ve applied online, our team will carefully review your application. Due to a high volume of applications, we appreciate your patience to allow for a fair and timely review process.
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Should you be shortlisted for the role, we will send you an invitation via email for a digital interview. You can also check on your application status by logging into your candidate account.
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Maxis values diverse voices & people. We hire and reward our employees based on capability & performance — regardless of ethnicity, gender, age, education, religion, nationality or physical ability.