AI
AiaProduct Marketing & Customer Propositions, Consultant
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Before you apply
LocationKuala Lumpur, MY-AIA Malaysia
Typefull-time
SeniorityLead
Company size10,000+ people
PostedOct 30, 2026 · 5d ago
Verified live1d ago
At a glanceSummarised by Seekless from the posting.
Support end-to-end product development, plan and launch campaigns for Partnership Distribution
Lead preparation of Product Development Committee (PDC) with stakeholders within set timeline
Conduct market research, data analysis, product competitiveness study and collect customer & distributor feedback
Lead product ideation process and share product ideas, get buy-in from Partnership Distribution
Present product ideas to PBB, get buy-in and approval from Public Bank
Review product documents (product specs, contract, PDS, marketing material etc.)
Coordinate with system users on product requirement, prepare contract template, perform UAT
Support Partnership Distribution for integrated marketing campaign and promotion activities
Conduct Train-the-trainer session
Provide guidance to staff on various areas
Work on special projects (e.g., online channel)
Build a healthier and more sustainable future for everyone.
At AIA, your skills, perspective and ideas can contribute to our Purpose of helping millions of people live Healthier, Longer, Better Lives. Across our diverse markets, you will take on meaningful challenges, collaborate with talented colleagues and help turn ideas into positive outcomes for our customers and communities.
Join us to shape what comes next, grow through new experiences and extend your impact across Asia.
About the Role
•To support with Product Marketing & Customer Propositions’ product strategy planning for Partnership Distribution.
•To be responsible in end-to-end product development, plan and launch campaigns for Partnership Distribution.
•To support end-to-end regulatory and compliance-related initiatives as well as governance of the product development process.
Roles and Responsibilities:
To be responsible in end-to-end product development, plan and launch campaigns for Partnership Distribution.
•
To lead the preparation of Product Development Committee (PDC) with all relevant stakeholders within the set timeline.
•
Conduct market research, data analysis, product competitiveness study and collect customer & distributor feedback to identify trends, needs & gaps.
•
Lead the product ideation process and share the product idea and buy in from Partnership Distribution.
•
Lead the sharing and present the product ideas with PBB, to get buy in and approval from Public Bank on product to be developed. This includes working on indicative premium with Actuarial, competitor’s analysis, and product position and strategy and others.
•
Responsible of reviewing product documents which includes product specs, contract, PDS, marketing material and etc. To provide support to staff in obtaining internal approval before sharing with PBB.
•
Responsible of coordinating with system users on the product requirement, to prepare contract template and perform UAT.
•
Provide support to Partnership Distribution for integrated marketing campaign and promotion activities.
•
Conduct Train-the-trainer session.
•
Providing guidance to staff on various area
To work in special projects, for example, online channel and others