KEY RESPONSIBILITIES:
The Category Planning Manager role will need to bring dynamic attitude and passion to:
• Strong background in data and analytics and enjoys dividing deep into big data sets
• Translating data into insights and insights into action by crafting commercial plans that executes against Category Growth Strategy across Category Value Drivers
• Partnering in S&OP gathering key demand driving inputs from customer and brand teams to ensure US Condiments has the appropriate demand forecast to support in-market activity.
• Crafting channel and customer trade budgets and annual growth targets that ladder up to US Condiments P&L business delivery meeting Top & Bottomline financial KPIs
• Diving deep into Channel pricing, distribution gaps, competitive analysis, trade optimizations, promotional analysis, and shopper insights to build Commercial Plans
• Building out key Category and Brand Commercial (including digital/Omni) planning inputs across Integrated Business Planning and Joint Business Planning with key customers such as Walmart, Target, Kroger, Albertsons, Amazon, and Ahold
• Develop Customer Facing Category Strategy with key business partners to translate and localize category strategy into Channel and Category marketing plans the retail landscape across multiple channels and customers.
• Setting and deploying channel strategy for their category and deploying holistic customer investment across customers to deliver profitable growth
What You’ll Need To Succeed
• Bachelor’s degree required, MBA preferred
• At least +7 years’ experience in Customer Development, Account Management, Trade Marketing, Category Strategy, and/or Brand Marketing Operations within Consumer Goods industry
• Results driven and ownership mindset to achieve set goals and KPIs
• Proven ability to demonstrate analytical thinking, data-driven decision making, and ability to influence through strategy story-telling through data and insights
• Retail, eCommerce, and Omnichannel experience preferred
• Ability to think strategically, and produce results in a highly entrepreneurial environment
• Excellent oral/written and presentation skills ; ability to tailor your communication style across a multitude of disciplines leadership levels
• Energized by collaborating with cross-functional partners on new and creative ways to solve business problems
• Encourages ownership to resolve issues where they are happening. Holds others and organization accountable for delivery.
• High comfort level using IRI/Nielsen (POS data), Numerator (panel data)